About

About

My Story

Hi my name is Charity Raske and I am a Digitalmarketer, specialized in Performance Marketing, Project Managemt and Customer Journey Strategy to engage interactions between consumers and companies, with a strong ambition to drive business growth and loyal customers by strengthening your visibility and brand strategically in the digital and media world.

I am also a media analyst where I have strong analytical skills with constant observation around changes in the media landscape.

I am positive, social and energetic woman who has passion for fashion, technology, interior design, photography, music, dance and versatility of cultures.

Printable Resume

Experiences

Performance Marketing Specialist

Viaplay|Nordic Nentgroup

2018
-
Present

Performance Marketing Specialist
Google Ads
Smartly
Facebook Business Manager
Google Analytics
Tableau
Funnel
SEO
SEM
Wordpress

Digital Marketing Specialist – Ecommerce

Björn Borg

2017
-
2018

Digital Marketing and Ecommerce Specialist
Digitalmarketing strategy
SEO-optimization
A/B- testing
Affiliate
Conversion Optimization
Category Structure
Campaign manager – conversion and branding
Paid Search
Paid Social

Digital Analyst

Metro Nordic Sweden

2015
-
2017

Native Branded Content Analyst and Display Advertising Operation
Analysing branded content campaigns both online and print
Reporting through creation of Power Point presentations
Facebook campaign optimization
Facebook insights
Instgram insights
Content optimization
Content strategy
Creative brain storming
Client meeting
Display Advertising
Ad Operations
Programmatic
Web Analyst
Script implementation

Editor in Chief and Content marketing

Versatility Beauty and Fashion

2011
-
PRESENT

Editor in chief and Head of Content marketing
Publisher
Content writer
Interviewer
Social media marketing
HTML
Java Script
Influencer Cobranding Marketing
Content marketing planning
Webbanalytics
Email marketing
Photographer
Photo designer
Video production (YouTube)

Junior Consultant Analyst

Web Guide Partner

2014
-
2014

september 2014 – november 2014
Junior Consultant Analyst (Intern)
SEM, PPC, Displayadvertizment, Youtube advertizment, Facebook advertizment, SEM audits. SEO, Contentmarketing, Digitalstrategy and client meetings. Used digital marketing tools Google Analytics, Google Adwords (Search, Display and YouTube), Google Adwords Editor, Facebook Ads manager and Marin.

june 2014 – september 2014
Search Engine Marketing Consultant
Search engine advertizement with Google Adwords to 5 clients. Used digital marketing tools Google Analytics, Google Adwords (Search, Display and YouTube), Google Adwords Editor, Facebook Ads manager och Marin.

April 2014 – june 2014
Junior Consultant Analyst (Intern)
SEM, PPC, Displayadvertizment, Youtube advertizment, Facebook advertizment, SEM audits. SEO, Contentmarketing, Digitalstrategy and client meetings. Used digital marketing tools Google Analytics, Google Adwords (Search, Display and YouTube), Google Adwords Editor, Facebook Ads manager and Marin.

Digitalstrategist Ecommerce

Fleur de Sante

2014
-
2014

Jan 2014 – April 2014
Digitalmarketing E-commerce
SEO, PPC strategi, Social Media marketing strategy, Webanalytics.

Education

2013
-
2014

Vocational Qualification High Level Degree

Media Institutet

Digitala marketing
Fully trained digital marketer on promoting or market products and services to consumers and businesses through relevant digital and media channels.

2007
-
2010

Bachelor Degree

Södertörn University College

Media analyst
Fully trained media analyst on observing the interaction between businesses or other organizations and the media. Involving combination of subjective and objective observation abilities on markets to find the best place to promote a particular business, as well as keeping track of how well a company or product is portrayed and covered in different media plattforms such as newspapers, television and online.

2001
-
2005

High School Degree

Tyresö Gymnasium

Media and society
High school degree in Media, society and culture.

Portfolio

BjornBorg

BJÖRN BORG

Content Marketing Facebook
versatilitybf

Versatility Beauty&Fashion

Creator and the founder of the online magazine Versatility Beauty&Fashion.
mailika_authrnticity2

My authenticity is

metrobranded

Native by Metro

fornow

Photoshot with FroGirlGinny

Street photoshots with the british natural hair blogger Frogirl Ginny
naturalsofscandinavia

Naturals of Scandinavia event

Collaboration with British fashion and natural hair blogger FrogirlGinny together…
Dennyshome

Denny’s Home

Digital and marketing plan for interior ecommerce site Denny's Home.
bjornaxe

Björn Axén

Social Media Marketing (Facebook) Social Media Advertising (Facebook)
hydratherma naturals giveaway vbf 2015

Hydratherma Naturals.

Content marketing - social media branding- Versatility Beauty&Fashion in cooperation…
streetfashionmadeliene2

Versatility Beauty&Fashion

Street fashion photography in the streets of stockholm.

CONTACT

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Contact Info

  • charity.raske@gmail.com